Latest Competitive Advantage For Small Businesses: Green Vehicles

In crowded markets, consumers can choose to give their business to a wide field of competitors. They assign their loyalty based on any number of factors, including quality, price, service and – more and more frequently – environmental awareness. Businesses have caught on to this trend and are eager to show how green they can be. Smart energy policy is now a competitive advantage, and many enterprises attempt to illustrate their dedication to the environment by doing business in more eco-friendly vehicles.

If greening your fleet is on your business agenda, be wary of pseudo-environmental benefits. Slapping a green label on a van is one thing; true energy efficiency is another. So what should you look for in a legitimately green car or truck? Start with these four guidelines:

  1. Don’t be swayed by alcohol blends. It takes more energy to produce one gallon of gasohol than it does to create an equal amount of gasoline.
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  2. Hybrid power plants have a lot to offer. A hybrid power plant usually includes an internal combustion engine working with a battery bank or fuel cell. Together, these elements capture and re-use energy that would otherwise be wasted, such as the heat created by a car’s braking system.
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  3. Ultracapacitors improve vehicles’ energy storage capabilities. Ultracapacitors are much more efficient at recapturing energy than a battery. For example, an ultracapacitor has a 95-98 percent round-trip efficiency, compared to the 60-80 percent of various battery types. This translates into more energy stored, faster, to use for re-launching the vehicle, which saves fuel.
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  4. Consider the contribution of the automotive supply chain. The parts that go into a vehicle and the manner in which they are produced contribute to the validity of the final product’s green status. Components should be designed with energy conservation in mind and with environmentally safe products. For example, ultracapacitors are over 95 percent recyclable and RoHS compliant; no heavy metals and very environmentally friendly. Some batteries, such as Lithium Ion, are very difficult to recycle with a low percentage of recoverable materials, some of which are environmentally damaging.

Latest News

  • IOXUS' uSTART® Receives Edison Award for its Engine Enhancement Innovation

    Ioxus, designers and manufacturers of smart power solutions based on its widely used ultracapacitor technology, today announced that it was named a Bronze winner in the Engine Enhancement category of the 2018 Edison Awards. The announcement was made at the Edison Awards Gala in New York City.

    “We are very proud to have received an internationally recognized Edison Award and to be named a winner alongside companies like Mazda Motor Corporation and CFM International, a joint company of GE and Safran Group, for our engine enhancement achievements,” said Mark McGough, CEO and president of Ioxus, Inc. “This award is recognition that uSTART is proving highly reliable and valuable for fleets in the trucking industry. Being recognized with an Edison Award is one of the highest accolades we can receive in the name of innovation.”

    Inspired by Thomas Edison’s persistence and inventiveness, the Edison Awards are judged by a panel of more than 3,000 leading business executives, including past award winners, academics and leaders in the fields of product development, design and engineering. The judges recognize products as true innovations in their category.

    In addition to the Awards Gala, the annual Edison Awards program encompassed a full-day, “Meet the Innovators Forum” and the, “Innovators’ Showcase,” which offered guests a hands-on experience with read more...

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